How I can
help you?
Solutions in Strategy | Visual Identity | Packaging | Social Media | Design | Motion Graphics
Clients
130+
Projects
300+
Countries
5+
Strategy
For a unique positioning
What is it?
Through dynamic workshops and immersive sessions, I’ll generate insights for your brand, creating value and competitive advantages.
Methodology
Through the Innovaeon Methodology, we’ll go through 3 stages divided across several sessions. They are:
01 - Diagnosis: The first step to understanding your challenges and uncovering the strengths of your business.
02 - Strategy: After the diagnosis, we define the strategies that will shape your company’s unique positioning and key differentiators.
03 - Identity: At this stage, we bring the strategy to life through visual solutions. We define colors, typography, symbols, packaging, and all other brand assets your business needs to communicate effectively.
Delivery
In the end, you’ll have access to a communication platform that enables your company to position itself in a unique and exclusive way in the market.
Visual Identity
For a unique visual presence
What is it?
In this service, I turn strategies into memorable visual identities designed to communicate your brand’s essence and build real connections with your audience through logos, colors, typography, illustrations, and more.
Methodology
Through the CIEF Methodology, we follow four key stages:
Collection: Gathering the necessary information for project development through research and analysis of the business, market, and competitors.
Ideation: Generating, refining, and validating ideas and strategies to enhance the project.
Execution: Putting the validated ideas from the ideation phase into action.
Finalization: Wrapping up and preparing the project to be presented to decision-makers.
Delivery
At the end of the process, you’ll receive access to a curated set of exclusive materials, including:
Pocket Strategy: Defines the brand’s core strategic elements that will shape your market positioning.
Visual Translation: Covers the definition of all elements that make up your brand’s visual communication (logo, colors, typography, illustrations, etc.).
Visual Identity Guidelines: A document with clear usage rules to ensure consistent and effective application of your brand in daily operations.
Templates and Graphic Materials: Fully editable social media templates and other graphic assets tailored to your company’s communication needs (e.g., stationery and packaging items).
Packaging
For a standout product
What is it?
This service combines strategy and creativity to design packaging that communicates your brand values, makes your product stand out in the market, and creates a strong connection with the consumer.
Methodology
It is built on three pillars: research, concept, and execution. I start with an immersion to understand the brand, target audience, and market, identifying strategic opportunities. From there, I develop a creative concept aligned with the brand's positioning. Finally, I translate that concept into a functional and visually striking design, always considering technical aspects of printing and sustainability.
Delivery
Production-ready layouts with final files optimized for print, realistic mockups for presentation, and, if needed, a guide with application instructions.
Social Media
For a strategic and effective online presence
What is it?
Strategic creation and management of social media content aimed at increasing brand visibility, engaging your target audience, and generating results such as more sales or stronger branding.
Methodology
My methodology involves three main stages: planning, creation, and analysis. I begin with an in-depth study of the brand, audience, and competitors to develop a strategic plan. Then, I create content that blends attractive design, engaging copy, and effective communication strategies. After publishing, I monitor performance and adjust strategies based on collected data to ensure consistent results.
Delivery
The service includes a personalized content calendar, graphic assets and/or videos optimized for different platforms, along with monthly performance reports.
UI/UX Design
For a creative solution
What is it?
I offer tailored design solutions to communicate ideas with clarity and impact, meeting your specific needs. My work is grounded in the strategic application of graphic and web design principles such as design systems, UI/UX, and typography. I combine my experience to deliver results aligned with your goals. This is a fully customized service.
Methodology
We start with a deep understanding of the project’s goal. Then, we use design tools and AI resources to create impactful and tailored concepts, ensuring precision and quality.
Delivery
Institutional materials, websites and landing pages, advertising assets, and on-demand graphic pieces.
Motion Graphics
To bring your brand to life
What is it?
Motion is the service of creating dynamic 2D graphic animations that communicate messages in a visually engaging and creative way.
Methodology
The methodology involves scripting, storyboard, and animation. We begin by planning the content, identifying the best way to translate the message into motion. Then, we develop the graphic elements and apply smooth, professional animations. Each stage includes revisions to ensure the final result aligns with the client's expectations.
Delivery
Includes high-quality final videos optimized for different platforms and formats. The final delivery is an animated piece ready to capture the audience's attention and add value to your brand communication.