I. Salviano
Visual Identity and Web Project for Psychologist Isabel Salviano.
Client
Isabel Salviano
Timeline
6 Weeks
Services
Web
Web
Solutions in the areas of
Introduction
Isabel Salviano is a psychologist dedicated to guiding her patients on a journey of self-awareness and inner peace. Her practice is grounded in active, empathetic listening, creating a safe space for genuine reflection and transformation.
Challenge
The challenge of this project was to translate Isabel’s sensitive and human-centered approach into a visual identity that conveyed warmth without compromising professionalism. It was essential for the brand to reflect trust, exclusivity, and the depth of Isabel’s work.
Solution
The solution was the creation of a brand platform that balances sophistication and accessibility. Every element, from the color palette to the artistic references, was carefully selected to communicate Isabel’s essence and strengthen her connection with the audience. The entire project was developed in partnership with brand strategist Ruan Mota.